When I was but a bitty girl, me and my brother would be taken down every week to our judo class at the YMCA and afterwards we would have a drink in the cafe and be allowed to buy a comic each in the shop. My comic of choice was Misty, which was a horror/supernatural title aimed at girls (This was in the days before photo-stories killed all the imagination and art in girls' comics stone dead). The protagonists of the stories were usually in the 14-18 range (so I'm guessing the intended readership was kids around 10-12) and were usually lonely girls - there were a disproportionate number of orphans - who had to go to a new school or move to a new home or (if it had a Victorian setting) go live with a vile and scary male relative. Then something BAD and SPOOKY would happen: if the girl was innocent and nice she'd survive the supernatural onslaught, but if she was a nasty piece of work she'd end up HORRIBLY PUNISHED.
It scared the living crap out me, and I loved it. For years I couldn't turn the light off at night for fear of those stories replaying themselves in my head.
I've been buying the annuals recently on eBay. They're not nearly as scary as I remember, funnily enough - but fascinating and fun. There's a big emphasis on bullying at school, I notice these days (and they're single-sex schools: boys barely feature, so the villains are inevitably female). In between the graphic and text stories are articles on superstition, folklore, horror actors, mythic creatures and witches. Witches are cool. It's occultism for tweenagers.
Here's a page that illustrates Misty at its best. Sorry for the crap quality of the photo - we did spend an hour last night failing to get the scanner to work - but it should expand if clicked.